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2017Jun

Practical Steps to Creating YOUR Brand

  Since Chiropractic is a personality-driven business it is imperative to create YOUR brand. The word YOUR was highlighted and bolded for a reason. Since you are not McDonald’s, Subway or another franchise you will have to take the necessary steps to brand yourself. When you buy into a franchise

It Will Be A New Day For Your Practice If….

  I want to share with you a pretty amazing story. Six years ago a Chiropractor went bankrupt; lost his house, and had to move his wife and two young sons to his mother-in laws apartment. The apartment was a two bedroom but all five people squeezed into that tiny

2017May

Losers Have Goals. Winners Have Systems-WOW That is Profound!!

  According to Scott Adams, the creator of the Dilbert Comic Strip, “Losers have goals. Winners have systems.” When I first read that quote it struck me as kind of odd. I have set goals my whole entire adult life and from September-December I teach my clients how to set

Are You Marketing to the Correct Market?

    If your marketing efforts are not going to the correct target market your efforts will be in vain and you will waste a lot of time and money. If you are marketing properly, then THE SKY IS THE LIMIT to how large your practice can grow! Let me

2017Apr

Four Action Steps That Will DESTROY Your Practice

Four actions that will destroy your practice. Avoid them at all costs.  Dishonesty-Sadly when economies turn south, good people sometimes do bad things. When you are in a position to sign insurance forms, disability forms and accept credit cards you have been given a huge social and legal responsibility. Not

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